project detail
High contrast black and white photography, accented by bright green and blue, is used throughout that focuses on the intimacy of human expression. When looking at these images, we should get the sense that we're looking at a moment in these peoples' lives. Photography is authentic and natural.
Scenario-based activities and knowledge checks are designed around vibrant color backgrounds and high-contrast black and white vector characters that have been stylized in Photoshop.
Dynamic and engaging media is included throughout the program and includes Podcasts, Scenario-based audio examples, Explainer videos that are a mix of both animation and "live" action footage.
ServiceGENI is a chatbot which serves as a helpful guide throughout the program that alerts and provides users with STAR Achievement opportunities, course progress, additional content information, and provides feedback on quiz questions. STAR Achievements are earned when users complete activities and knowledge checks and provide a "gamification" element to the program.